BRICS’s stance on copyright and artificial intelligence: an analysis based on the UN letter

Brazil, Russia, India, China, and South Africa’s representatives (a.k.a. BRICS) have recently met and discussed numerous topics related to the implementation and use of artificial intelligence to equalize and provide inclusive governance among all countries.

 

Numerous topics were addressed, such as the ethical use of Artificial Intelligence, access to new technologies, the implementation of data governance, respect for each country’s national sovereignty etc. In addition, the statement also addressed the protection of intellectual property, more specifically, copyrights of authors whose data is used without authorization in the generation of works created by AI.

 

On its statement, BRICS defends the need for an adequate definition of copyright protection, taking a stand against the unauthorized use of AI in the generation of works, to combat abusive data extraction and privacy violations, allowing for fair remuneration mechanisms.

 

This issue is quite topical and has generated controversy in the intellectual property community around the world, mainly due to differences in what is understood to be copyrighted works. In Brazil, for example, a work is considered copyrighted if it originates from what is known as “creations of the mind,” that is, a human creation of a particular work, such as art.

 

 

Thus, Brazilian legislation takes a more conservative approach to the issue, leaving no room for understanding the copyright protection of works generated from AI, since, when interpreting Brazilian law, it is understood that anything that is not a human creation cannot be protected by copyright. In contrast, other countries such as China takes a more comprehensive approach, allowing AI-generated works to be eligible for copyright protection.

 

These examples demonstrate the delicate, current, and uncertain nature of copyright protection in relation to works generated by AI. That said, it is extremely important for a politically relevant group such as BRICS to speak out on the subject, especially when it is possible to observe that there are differences in their internal legislation, as we mentioned with Brazil and China.

 

Although it was a brief and superficial analysis and perception of the topic, the statement is valid and may generate other public statements from other political and economic groups, which will be responsible for promoting new definitions on the subject, as well as standardizing what the international community recognizes, facilitating understanding not only among experts, but also among the community as a whole.

 

Accordingly, the publication of the opinion provided by the aforementioned group is of utmost importance, revealing the concern of each of its members, including Brazil, with the equalization of the use of new technologies, as well as the protection of previously acquired rights, maintaining the balance between the development of new tools, but also ensuring that the community will be protected in the exercise of its rights under national and international law.

 

 

Authors: Maria Eduarda Rodrigues Farias, Lígia Ferreira Marcondes Rocha and Cesar Peduti Filho, Peduti Advogados.

Source: Brics defende governança da IA baseada em Carta da ONU e com respeito a direitos autorais.

https://g1.globo.com/rj/rio-de-janeiro/noticia/2025/07/06/brics-declaracao-sobre-inteligencia-artificial-preve-respeito-a-soberania-e-melhoria-na-vida-das-pessoas.ghtml 

 

 

“If you want to learn more about this topic, contact the authors or the managing partner, Dr. Cesar Peduti Filho.”

“Se quiser saber mais sobre este tema, contate as autoras ou o Dr. Cesar Peduti Filho.”

Brazil and India sign memorandum for cooperation in Intellectual Property

In July 2025, Brazil and India signed a memorandum of understanding (MoU) aimed at cooperation in the area of Intellectual Property (IP), marking a new chapter in bilateral collaboration between the two emerging countries. The agreement was signed between Brazilian Patent and Trademark Office (BPTO) and India’s Controller General of Patents, Designs and Trademarks (CGPDTM), with the aim of fostering the exchange of technical knowledge, good practices and strategies for modernizing national IP systems.

 

The cooperation acknowledges the importance of Intellectual Property as a tool to stimulate innovation, industrial competition and economic growth. In this sense, the agreement establishes guidelines for cooperation on several fronts, such as the sharing of experiences in the analysis of patents, trademarks, industrial designs and geographical indications; the technical training of examiners and staff from the institutes; the organization of joint seminars and workshops on strategic topics; as well as the development of initiatives to digitize and modernize administrative procedures. Collaboration is also planned to support policies aimed at disseminating the use of the IP system by companies, universities and research institutes.

 

 

According to the BPTO, the alliance with India is very strategic, given that both countries face similar challenges in strengthening their innovation systems and promoting the effective use of IP rights, especially by small and medium-sized enterprises. In addition, Brazil and India share similar positions in multilateral forums on intellectual property, such as the World Intellectual Property Organization (WIPO) and the World Trade Organization (WTO).

 

The signing of the memorandum also strengthens the commercial and diplomatic ties between Brazil and India, which have been deepening in recent decades. Cooperation in the area of IP is considered an essential instrument for promoting the transfer of technology, attracting investments from abroad and increasing the competitiveness of strategic sectors such as biotechnology, pharmaceuticals, agribusiness and information technology.

 

With the progress of this agreement, it is expected that there will not only be an institutional reinforcement of the offices specializing in Intellectual Property, but also a greater sense of awareness and appreciation of Intellectual Property as a strategic economic, scientific and social development asset for both countries.

 

 

Author: Isabela Nicolella Vendramelli and Cesar Peduti Filho, Peduti Advogados

Source

https://www.gov.br/inpi/pt-br/central-de-conteudo/noticias/brasil-e-india-assinam-memorando-para-cooperacao-em-pi 

https://www.instagram.com/p/DL7VS4iMy8b 

 

 

If you want to learn more about this topic, contact the author or the managing partner, Dr. Cesar Peduti Filho

Intellectual Property Protection: Strategic Lessons from Ferrari’s Testarossa Case

The recent European Union General Court decision in favor of Ferrari regarding the protection of the “Testarossa” trademark establishes significant precedents for intellectual property management and provides valuable insights for companies operating in global markets, particularly in Brazil’s expanding digital economy.

 

In 2017, a German toy manufacturer challenged Ferrari’s ownership of the “Testarossa” trademark, arguing that the Italian automaker had abandoned the mark by not actively using it for over five years. Under European Union legislation, such abandonment could potentially release trademark rights to third parties. The EU Intellectual Property Office initially supported this position in 2023, creating a precedential concern for luxury brands worldwide.

 

However, the EU General Court subsequently reversed this decision, recognizing that trademark use extends beyond active manufacturing to include original parts distribution and sales, authenticity certification services, classic model resale activities, licensed merchandise and brand legacy monetization.

 

This decision also resonates strongly with Brazilian trademark legislation and the country’s robust legal framework for intellectual asset protection. The ruling, which recognized that trademark use extends beyond active manufacturing to encompass the aforementioned items, aligns remarkably well with Brazilian Law 9.279/96, which establishes comprehensive protection mechanisms for trademark holders operating within the country’s jurisdiction.

 

Brazil’s Industrial Property Institute (BPTO) applies rigorous evaluation criteria that analyze phonetic, graphic, and ideological dimensions of trademarks, creating a systematic approach that provides substantial protection for properly registered intellectual property. This comprehensive framework mirrors the EU General Court’s recognition that trademark protection must encompass the entire brand ecosystem rather than merely active product manufacturing.

 

 

The Brazilian system’s emphasis on maintaining consistent trademark usage across multiple commercial channels directly parallels the Ferrari case’s acknowledgment that luxury brands derive significant value from their ability to monetize historical legacy and brand equity through various legitimate commercial activities.

 

Ferrari’s case recognition that trademark protection requires consistent vigilance and strategic utilization across multiple channels aligns perfectly with Brazilian regulatory requirements, which demand a thorough understanding of local procedures and comprehensive documentation of trademark usage across all business activities.

 

Brazilian trademark legislation’s comprehensive approach to intellectual property protection, combined with the country’s substantial market opportunities and alignment with international standards, creates an attractive environment for companies prepared to navigate the regulatory framework effectively. 

 

Thus, the fundamental lesson remains clear: intellectual property protection demands the same strategic attention and resource allocation as any other critical business asset. Successful intellectual property management requires proactive protection, strategic utilization, and a thorough understanding of local legal frameworks.

 

For companies considering investment opportunities in Brazil’s intellectual property and digital law sectors, the case emphasizes the importance of comprehensive brand protection strategies and local legal expertise.

 

 

Author: Carlos Roberto Parra, Thaís de Kássia R. Almeida Penteado and Cesar Peduti Filho, Peduti Advogados.

Source: Depois de uma década de disputa judicial, Ferrari recupera direito exclusivo sobre o nome Testarossa.

https://www.noticiasautomotivas.com.br/depois-de-uma-decada-de-disputa-judicial-ferrari-recupera-direito-exclusivo-sobre-o-nome-testarossa/  

 

 

“If you want to learn more about this topic, contact the author or the managing partner, Dr. Cesar Peduti Filho.”

“Se quiser saber mais sobre este tema, contate o autor ou o Dr. Cesar Peduti Filho.”